Alexa Chung brought a refreshing sense of cool-girl polish to the Riviera. While many attendees embraced overt glamour, Chung leaned into understated sophistication, favouring clean lines, delicate fabrics and impeccable styling. Her look felt quintessentially British: relaxed, intelligent and impossibly chic.
Anja Rubik also embraced minimalism, stepping onto the carpet in a fluid silver-and-midnight gown with a dramatic black bow detail. The styling was intentionally restrained, allowing the craftsmanship and movement of the dress to take centre stage. It was a reminder that Cannes fashion is increasingly shifting away from excess and toward precision.
And then there was Eva Longoria, who injected pure classic Hollywood energy into the festival with a dazzling red sequinned gown that radiated confidence and glamour. Form-fitting and unapologetically bold, it stood out amid the season’s neutral palette and proved that maximalism still has its place on the Cannes carpet.